Communication ethics vs. personal ethics

           Communication ethics are supposed to be neutral and their ethics should try to please everyone.  Personal ethics apply to that one person and that one person only, it can change for one person it might be wrong to lie whilst another person may lie all the time.  Though Communication Ethics should remain neutral, they may allow their personal ethics to get in the way of writing an honest story.  At the same time though they also need to consider the fact that both personal and communication ethics can be the same for a person but the journalist must tough it out and do their best to remain neutral until they have completed their article.